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First, a quick introduction to a truth that I'm not sure Google's shared very publicly (though they may have discussed it on panels or formally on the web somewhere I haven't seen) - that is - the concept that there's an "indexation cap" on the number of URLs from a website that Google will maintain in their main index. I was skeptical about this until I heard it firsthand from a Googler being described to a webmaster. Even then, I didn't feel like the principle was "confirmed," but after talking to a lot of SEOs working at very large companies, some of whom have more direct interactions with the search quality team, this is, apparently, a common point of discussion and something Google's been more open about recently. The "indexation cap" makes sense, particularly as the web is growing exponentially in size every few years, often due to the production of spam and more legitimate, but no less index-worthy content on sites of all sizes and shapes. I believe that many site owners started noticing that the more pages they produced, even with very little "unique" content, the more traffic Google would send and thus, abuse was born. As an example, try searching using Google's "last 24 hours" function:

Google has three well known bots: The Adsense bot, the Freshbot and the DeepCrawl. The Adsense bot, as you could probably guess, is used for publishers who have Adsense on their sites. As soon as a new page is created, the JavaScript within the Adsense code sends a message to the Adsense bot, and it will come within 15 minutes to index the page so that it can serve up the most relevant ads. But, for this conversation we are only concerned about the DeepCrawl and the Freshbot.

So you want to be very clear when you are driving traffic to a page what is that one thing you want them to do. With this we proceed and clearly define the three different types of searchers that we have. In a nutshell, we have information seekers and really everybody who does a search is an information seeker.

Internet marketing is quite an attraction for those wanting to make money online.

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There has been an ever increasing awareness to the value of Google's "TrustRank" algorithm. While there are many factors that are "Off-page", there are a number of simple actions you can take to make sure your site earns the trust from Google by employing these easy techniques.

There have been soo many discussions about DMOZ in both positive and negative lights on forums that if I had a penny for each one, I could put Bill Gates out of business.

The increasing importance of search engine marketing to online profitability has sparked debates in the industry on whether to use “natural” methods for SEO or opt for pay-per-click advertising. The ideal strategy would be one that incorporates both methods into the SEO scheme as they both have advantages and disadvantages to them.

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Read and Learn How to get repeat traffic for your website

Read and Learn How to Create a Google Site Map

Read How Google Indexes Your Site

With the recent Jagger update settling, many people find their sites no longer have the high rankings they had for so long enjoyed prior to the latest Google update.